I recently finished reading "The Tipping Point" and I came away from it wondering if Scoble is a connector? The ability of a popular blogger to create a memetic epidemic seems plausible. Especially if they are connected to other connectors. Are bloggers influential just because they are widely read? If Scoble says "read this book", will you read it? Well, I read "The Tipping Point" after I read about it on someone's blog and I've ordered quite a few other books from Amazon after reading about them in various blogs lately. I don't think this in itself is enough to cause a global epidemic. But the impact of this "word of mouth" promotion of new technologies is something I can imagine.
Well, For me, Scoble is definitely a Sneezer (read Unleashing the Ideavirus to find more about it). To all unintiated ones, A sneezer is a person who is believed when he tells large number of people about some new thing. So when, people like me and Cameron follow his blog(RSS) and finds a good review of software like Lookout, they try with full trust that this guy will not fool us. Scoble is a Powerful Sneezer.Note: You can read an excerpt of Unleashing the Ideavirus book here which discusses exactly this topic of Sneezers.