Plus is the New “Post”

Frank Shaw

As human beings, we’re inherently social, and we use our tools to create, collaborate, communicate and consume. Yes, you could break “consume” down into its constituent parts (read, listen, watch, play), but I like alliteration, so I’m sticking with consume. :)


I’ll be the first to admit that these new “non-PC” objects do a great job at enabling people to communicate and consume in innovative and interesting ways. That’s not surprising, because they were expressly designed for that purpose. But even their most ardent admirers will not assert that they are as good as PCs at the first two verbs, create and collaborate. And that’s why one should take any reports of the death of the PC with a rather large grain of salt. Because creating and collaborating are two of the most basic human drives, and are central to the idea of the PC. They move our culture, economy and world forward. You see their fingerprints in every laboratory, startup, classroom, and community.

Whether Post or Plus, PCs are here to stay alongside the newer Tablets and Smartphones.